Calder Flower Magazine Issue #1 The Creativity Edition

THERE are pleased to share a special little print project recently completed with Chippendale locals – Calder Flower Architects.

Calder Flower are award winning architects specialising in aged care, retirement living, social housing, childcare and community. THERE was commissioned to help them with their primary marketing tool for the year.

Lara Calder CEO of Calder Flower wanted avoid traditions of the company profiles opting instead for a more casual informal journal-style editorial edition – one that would convey a broad range of stories and interests relating to aged care design sector.

Our approach was to produce a beautiful printed oversized-magazine with a tactile orange-coloured loose thread spine – enriched further with translucent pages and inset short-cut pages that added visual interest and aided interaction. 

Watch this space for the next edition.