Cloverwood

LIVE BEYOND YOUR BACKYARD

The 484 hectare Cobbitty Estate, is located within the Oran Park precinct of rural NSW. Family-owned for nearly 150 years, a lasting legacy is being created that will allow families to experience the same community lifestyle they did growing up.

The Cloverwood development provides the opportunity to ‘Live beyond your backyard’ and is planned to support 2,300 residential dwellings – creating a community neighbourhood with various amenities, retail, public parks and hillside walks.

where city meets country

Inspired by old fashioned values, yet filled with modern amenity, the brand campaign is designed to create a deep sense of connection to outdoor life. Various domestic scenarios are staged onsite in natural settings, capturing a sense of place and an aspirational life.

Client

Walsh & Gray

Size

484 hectares

Completed

2019

Tags

Brand Identity / Campaign / Communications / Positioning / Property Branding / Residential / Strategy

The Bowford – Taylor Property

HOTEL-INSPIRED LIVING

Geocon – Republic

A PLACE FOR THE PEOPLE

Geocon – The Establishment

INDUSTRIAL COOL AT THE CITY EDGE

Geocon – Metropol

OWN THE CITY

Geocon – High Society

LIVING THE HIGH LIFE