ARE Media. Connecting Conversations.
Posted: 07 March 2024
Posted: 07.03.2024
Driving a brand evolution for Australia’s leading omnichannel lifestyle media company for women.
Are Media (Formally Bauer Media) have been influencing women across Australia and New Zealand since the 1930s when one of their most well-known brands, The Australian Women’s Weekly, began publishing. They’ve since grown to become Australia and New Zealand’s leading multi-channel publisher, connecting with 6 in 10 women Australia-wide.
Today, under new ownership and leadership, came an all new name and logo – Are Media. With fresh eyes THERE was commissioned to evolve the brand, injecting energy, sophistication and boldness.