THERE was challenged to provide a new brand & distinctive visual language to establish Integria Healthcare as one of Australia’s leading natural healthcare providers and to capture their new positioning – “Setting the standard in natural, herbal and complementary therapies”.
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Working closely with the client to develop their brand strategy, articulation and a more assertive tone of voice – we were able to establish a clear framework to help them achieve their vision.
The result is a brand that speaks to both cutting-edge expertise and 100% natural ingredients; a suite of brand icons that symbolise Integria’s holistic approach to healthcare; and a broad range of collateral – including stationery, website, brochure and catalogue templates.